Today, LEGO is announcing a new loyalty program for adults, set for launch in a week on August 21st. LEGO Insiders will not only replace the existing VIP Rewards program, but also merge other LEGO entities like LEGO Ideas and LEGO Life into a single account. This means one username and password to manage, no matter which LEGO service you’re accessing. LEGO has stated their goals as increased ease of access, a lower the barrier to entry into their loyalty program, and benefits that expand beyond those currently offered by the VIP Rewards system. You’ll be able to create a new account using this link, or by scanning designated QR codes at LEGO stores starting on the 21st. Unlike with VIP, where talk of the program was largely contained to the register or their website, expect this new system to be broadly advertised.
Read on for more details
The LEGO Ideas 21327 Typewriter is now available for purchase for LEGO Shop Online for US $199.99 | CAN $269.99 | UK £179.99 today. It will be available for non-members and regular purchase from July 1st onwards.
The new LEGO VIP reward set, exclusive Ulysses Space Probe is about to go available in the Reward Center (US | CAN | UK). The set is launching along with the start of sales of the latest LEGO space-theme set, 10283 Space Shuttle Discovery. According to the newsletters sent out today, the Ulysses Space Probe set will be available for 1,800 VIP points. However, this is still not clear whether the reward will be available starting tomorrow, April 1, or later. Still, the 10283 Space Shuttle Discovery will be available starting April 1, retailing for US $199.99 | CAN $269.99 | UK £169.99.
This month’s Gift With Purchase kicks off with the 40450 Amelia Earhart Tribute set. The Harry Potter and Collesseum promotions are still available from the past couple of months. Here’s a list of GWP eligibility based on item, price and region (the US|CAN|UK) based on today’s availability, 6 March 2021.
LEGO has canceled the VIP promotion for the North American market for its upcoming Creator Expert vehicle, 10295 Porsche 911 Turbo & 911 Targa. The company says the change is due to shipping issues. The set goes on sale for LEGO VIP members this Tuesday, Feb. 16, before its wider release March 1, retailing for US $149.99 | CAN $199.99 | UK £119.99.
The new Porsche 911 kit was originally slated to ship with a “Porsche Owners Pack” for customers who purchased the set during the early VIP window. The Gift With Purchase would include a special pack of promotional materials, including a LEGO Porsche card wallet, four art prints, and a “Certificate of Awesomeness.” It appears the promotion will still be available in other markets, but it will not be offered to North American customers, leaving customers in North America to turn to resellers if they want these exclusive goodies.
The LEGO VIP Exclusive rewards recently revealed a LEGO Castle collectible coin which could be redeemed for 1,150 VIP points: US | CAN | UK. As evidenced by a second offer of a 5-coin collector case, this is the first part of a new line of VIP swag that will highlight different LEGO themes. But is this reward worth claiming? We take a look at just what you get for your hard-earned points!
Click to read the full hands-on review
The LEGO VIP Exclusive rewards have revealed a LEGO Castle collectable coin with a separate display case up also redeemable for collection. The coin features a “Castle” logo on one side and a VIP logo on the other. The case is made to fit a total of 5 coins which will likely be released in due time. Aside from the castle coin, there will be 5 coins to collect featuring the theme from Pirates, Space, Octan a generic LEGO coin.