Earlier today, LEGO Singapore revealed for the first time to the worldwide public at the Singapore Comic Con (SGCC) 2019. The announcement was revealed together by Kevin Ahn (the Asia Pacific Market Integration & Community Engagement Manager) and Rohan Mathur (Marketing Director for Emerging Asia). Rohan says “The LEGO business has grown very strongly for the last couple of years and Asia is leading the growth” which is one of the many factors that led to the decision of having the global unveiling here.
For the first time ever, Singapore will be having her first LEGO convention, showcasing never-before-seen creations and models built from LEGO bricks by 80 builders from across 4 countries in the region.
The Interlace is an exquisite, award-winning design of a residential apartment in Singapore. The seemingly disarrayed yet artistic placements of the apartments makes it stand out. The layout resembles layers of blocks stacked on top of each other at odd angles, forming a maze-like arrangement. This LEGO Architecture styled custom build by Daniel Stoeffler captures the real-life buildings elegantly in LEGO, with 2×1 grille parts for the windows.
Initiated by the National Heritage Board (NHB) of Singapore working with local brick artists, a recent project has recreated eight historically significant buildings in Singapore to showcase and remind people of the hidden gems amongst the modern city landscape. The eight showcases were built by Xylvie Wong, Eugene Tan, and Andy Goh and was part of the recent team from UNESCO Piece of Peace brick exhibition.
The Brothers Brick had a chance to speak to the trio, and let them share some insights on their journey and what goes on inside of a builder’s mind while recreating impressive large-scale structures like these.
The “Piece of Peace” LEGO exhibition is traveling show that recreates UNESCO (The United Nations Educational, Scientific and Cultural Organization) World Heritage Sites with LEGO bricks. The exhibition originated in Japan and today consists of 43 reconstructed World Heritage sites representing landmarks in 34 countries. Singapore is the fourth country to host the exhibition, after Japan 14 years ago and Hong Kong and Taiwan back in 2014.
The exhibit originated in Japan in 2003, and TBB covered the Japanese Piece of Peace exhibit back in 2006. In 2017, the show opened in Singapore. To commemorate ASEAN’s 50th anniversary, 8 local builders contributed to 7 new replicas of World Heritage Sites in ASEAN (the Association of Southeast Asian Nations) member countries.
One of Singapore’s favourite pastimes is enjoying great food — and that means great access to food 24 hours a day, 7 days a week. Featured as a Food Culture Mini-Build gift with purchase promotion in Singapore by LEGO, this unique food culture and national identity of Singapore is made available from June onwards across various stores each week featuring a different build. What’s more important is that these snacks and dishes not only taste good, but their LEGO incarnations look pretty sweet, too!