I’m not a watch guy. I mean, I have a watch, and I wear it every day, everywhere I go. It is even an analog watch, not one of those new-age digital ones (and don’t get me started on smart watches!). But I don’t go in for fancy watches. If I did, I would probably daydream about a Rolex Cosmograph Daytona. I don’t make enough money to even begin to think about daydreaming about buying one, however. One of these timepieces new starts at over $12,000 (depending on your metal of choice), though Paul Newman’s 1968 Daytona sold a few years back for a record $17.8 million. Builder ZetoVince (George Panteleon) has solved the problem of price by building a Rolex Daytona out of LEGO bricks instead of buying it. And what a watch! The scale is deceptive, but this is a massive build; the face of the watch is almost 7 inches across (or 17 cm). With this on your wrist, you are sure to impress your colleagues.

The yellow and light bluish grey do a good job of filling in for yellow gold and Oystersteel, one of the colorways of the Daytona (this one starts at just under $17,000, in case you were curious). The Technic gear rack, with its teeth and assorted pin holes, looks fairly comparable to the numbers and little hash marks around the outer rim of the real watch. Second only to the gear rack in inspired parts usage is the yellow flipper at the 12:00 mark that mimics the golden crown of the Rolex logo. The only thing that could have improved the watch is a black face, rather than just black dials; or else grey dials (okay, I confess, I have been doing some Rolex shopping while writing this article. Maybe I am a watch guy…). But what sets this build apart from any other is that box. Who has a giant watch box sitting around? Or perhaps it was built just for this LEGO creation, which is some serious dedication. Either way, it is time (get it?) to go buy a watch.