The LEGO Ambassadors program is a community engagement program run by the LEGO Group to solicit input from the adult LEGO fan community. The LEGO Group also occasionally provides information back to the community through LEGO Ambassadors who represent various LEGO Users Groups (LUGs) and online communities like The Brothers Brick.
The good people at LEGO have asked us to spread the word about a customer survey they’re running. It’s targeted towards the adult and teen fan communities, and you have to be at least 13 years old to respond. As a fan, I’m happy to have my voice heard by folks inside the LEGO company, Continue reading →
Recently the Ambassador program was given a new line of communication for dealing directly with the Quality department. A number of questions were submitted and here are the answers. QUALITY ISSUES & COMPLAINTS FROM LEGO FANS 1. Instruction booklets come loose in the boxes. They sometimes get damaged during transit. If they were tightly packed Continue reading →
TLG have a new survey which they’d love you all to complete. Ignore the ‘Kids Inner Circle’ branding. It is for adults. And to prove they do compile the data here is a brief summary of the last survey The survey was completed by 7.911 AFOLs and TFOLs. 35% of respondents were TFOLs, 65% was Continue reading →
Our LEGO Community Rep. Steve Witt has asked the LEGO Ambassadors to collect suggestions for new LEGO themes. This is your chance to write down some theme ideas and have someone from LEGO read them. So get to it! To get involved simply 1) think of some theme ideas (no more than three per person), Continue reading →
The LEGO Group values input from its consumers — including us, the fans. The second-quarter survey is now available online for Adult and Teen fans of LEGO: July 2010 AFOL/TFOL Survey This survey is a great way to let your voice be heard by the company, and help them drive and shape their involvement with Continue reading →
From Jan Beyer Hi LEGO Fans, The LEGO Community Development would like to know which of the already existing elements would be needed most urgently in missing colors. Some optimism presumed the number one of the resulting list could end in a “color change” and might be produced in the future. To participate – the Continue reading →
Every few months, The LEGO Group asks adult and teen LEGO fans questions that help provide input for future decisions. The first AFOL/TFOL survey of 2010 is now online. In addition to the LEGO Ambassadors Program, this is your chance to sound off on the things that are important to you.
That’s right folks, it’s a sad day. LEGO is putting an end to their Window to the Community program, which allowed fans to install displays in LEGO Brand Retail stores. Fortunately, all is not lost, Steve Witt and others at LEGO are working on developing a new program for interaction between the stores and the Continue reading →
Dear LUG Members, The LEGO LUGBULK Program was a big success last year so we have decided to continue the program – still as a pilot which can be terminated anytime – in 2010 but with some adjustments and even more defined rules based on our experience from last year. We are happy to announce, Continue reading →
Hi All, TLG want to hear from you again about AFOL/TFOL matters. The LEGO Group Wants to Hear From You! As Adult or Teenage Fans of LEGO, you bring an important perspective to the LEGO Group. We respect your creativity and passion for the LEGO brand. Since December 2008, we have done quarterly online surveys Continue reading →
I’m passing some information along about the LEGO VIP program. I must apologise profusely for taking so long to blog this information. It came right in the middle of a very busy patch of my life and I then completely forgot it. It also came as a PDF which made life much more difficult. I’ve Continue reading →
UPDATE (AB): We’ve received word that the purported color change is not happening after all. Here’s Jan Beyer, Europe’s LEGO community coordinator: Hi all, i spoke to our Design Lab again and this was a misunderstanding from my side. The Design Lab is constanly looking trough our color pallette to make them as consistant and Continue reading →
Ben Ellermann has recently announced the launch of his new blog, Ask a LEGO Fan. His purpose behind this new site is to field questions from adult fans, young fans, parents of fans, and anyone interested in anything to do with Lego. Ben is one of the most knowledgable fans I’ve had the privilege of Continue reading →
LEGO has created a new survey to help them work better with the adult fan community. Go ahead and tell them how you really feel!
The next cycle of LEGO Ambassadors has been announced and includes 45 fans spanning 27 nationalities and 50 different groups, which is impressive in its diversity and serves as a testimonial to the worldwide interest in the hobby. The following lists the Ambassadors that were chosen from the 86 nominees, including the group(s) they represent Continue reading →
